Privacy Policy

1.Introduction
‍Ladder Labs (“we”,“us”, or “our”) operates the Ladder Growth-Retail AI Agent application, abusiness tool that helps retail businesses manage customer communications,follow-ups, appointments, and marketing. This Privacy Policy explains whatinformation we collect, how we use it, and the choices you have. By using theApp, you agree to the practices described here.

‍2.Who This App Is For
‍The App is intended forbusiness owners, managers, and staff (“Users”) who use it to run and grow theirbusiness. It is not directed to children and is not intended for anyone underthe age of 16.
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‍3.Information We Collect
a. Information you provide
‍•   Account information: your name, email address, phone number,business name, and login credentials.
•   Business and customer data you enter or import: contact records,leads, conversations, notes, appointments, and pipeline information that youadd to the App to run your business.
•   Communications: messages, emails, and call activity you sendor receive through the App to communicate with your own contacts.
•   Support requests: information you provide when you contact usfor help.
‍b. Information collected automatically
‍•   Device and usage data: device type, operating system, app version, IPaddress, and how you interact with features, for reliability and analytics.
•   Push notification tokens: if you enable notifications, to deliver alertsabout your business activity.
•   Log data: diagnostic and crash information to keep the App working.
‍c. Permissions
‍With your consent, theApp may request access to features such as your camera, photo library,contacts, microphone, or notifications, only to provide specific functionality(for example, attaching a photo to a contact or scanning a document). You canchange these permissions in your device settings at any time.

‍4.How We Use Your Information
‍•   To provide, operate, and maintain the App and its features.
•   To let you communicate with your business contacts and managefollow-ups, appointments, and marketing.
•   To send you service-related notifications and respond to supportrequests.
•   To monitor performance, prevent fraud and abuse, and improve theApp.
•   To comply with legal obligations.We do not sell yourpersonal information, and we do not use the business or customer data you enterfor advertising.

‍5.How Your Information Is Shared
‍We share informationonly as needed to run the service:
•   Service providers: we use trusted third-party providers forhosting, data storage, messaging (email, SMS, and calls), and analytics, whoprocess data on our behalf under confidentiality obligations and only toprovide the service.
•   Communication providers: to send the emails, text messages, and callsyou initiate through the App.
•   Legal and safety: when required by law, to enforce our terms, orto protect the rights and safety of users.
•   Business transfers: in connection with a merger, acquisition, orsale of assets, subject to this Policy.

‍6.Data Retention
‍We retain yourinformation for as long as your account is active or as needed to provide theservice. We may retain certain information as required by law or for legitimatebusiness purposes. When data is no longer needed, we delete or anonymize it.

‍7.Your Rights and Choices
‍•   Access and correction: you can view and update your accountinformation within the App.
•   Notifications: you can turn off push notifications in yourdevice settings.
•   Data requests: you may request a copy or deletion of yourpersonal data by contacting us.

‍8.Account and Data Deletion
‍You may requestdeletion of your account and associated personal data at any time. To do so,contact us at phil@ladder-labs.com or use the account deletion option withinthe App. Upon verification, we will delete your account and personal data,except information we are required to retain by law.

‍9.Security
‍We use reasonabletechnical and organizational measures to protect your information. However, nomethod of transmission or storage is completely secure, and we cannot guaranteeabsolute security.

‍10.International Users
‍Your information may beprocessed and stored in countries other than your own. Where required, we takesteps to ensure appropriate safeguards for cross-border transfers.

‍11.Children’s Privacy
‍The App is not intendedfor children under 16, and we do not knowingly collect personal informationfrom them. If you believe a child has provided us information, please contactus and we will delete it.

‍12.Changes to This Policy
‍We may update thisPrivacy Policy from time to time. We will post the updated version here with anew “Last updated” date. Continued use of the App after changes means youaccept the revised Policy.

‍13.Contact Us
‍If you have questionsabout this Privacy Policy or your data, contact us at:
Ladder Labs
Email: phil@ladder-labs.com
Unit 2223, 22/F, Yan's Tower,25-27 Wong Chuk Hang Road, Aberdeen,
Hong Kong
Website: https://ladder-labs.com